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Oct 28, 2021

Like it or not, we’re all marketers.

Whether we’re selling ourselves in a job interview, pitching our product or service, or trying to get people to pay attention to our content — we’re all marketers.

And you should know this is one of my all-time favorite topics.

So, how do we solve the awareness problem?


Oct 21, 2021

At the end of nearly every episode of The Side Hustle Show, I ask my guests for their “#1 tip for Side Hustle Nation.”

There’s always a great variety of responses, and I wanted to take some time today to go through some of my favorites from the past 50-ish interviews.

This has become an annual tradition on the...

Oct 14, 2021

Where there’s pain, there might also be profit…

That was the case for today’s guest, Pete Mockaitis. Pete was seeing some traction with his podcast, the HowToBeAwesomeAtYourJob Podcast, but was struggling to keep up all the off-air tasks — the show notes, the editing, the social media.

For Pete Mockaitis, that...

Oct 7, 2021

One challenge that most new businesses face is the awareness problem – nobody knows you exist.

To help erase this problem, I’ve invited Dustin Lien from back on the show.

Dustin first appeared on episode 251 back in 2017. Back then, he was just ramping up JumpX after shutting down his own physical...